CEAT signs bat endorsement deal with Shreyas Iyer
Mumbai, Oct 1 (IANS) Indian tyre manufacturer CEAT Ltd has signed a bat endorsement deal with Indian Cricketer Shreyas Iyer. After the deal, Shreyas will now be a valuable addition to Team CEAT, which boasts of stars like Rohit Sharma, Ajinkya Rahane, Shubman Gill, Mayank Agarwal and Harmanpreet Kaur. The CEAT logo will be prominently displayed on the bats used by the agile right-hander in all formats of the game henceforth.
Shreyas went on to become the youngest player to captain the Delhi Capitals and in the 2019 edition of the Indian Premier League (IPL) led the team to the playoffs for the first time in seven years. In 2017, he made his T20 and ODI debut for India and was a part of the recently concluded T20 series between India and South Africa.
His spectacular performance in domestic competitions like Ranji Trophy and Vijay Hazare trophy across seasons has been the highlight of his cricketing career. Owing to his exceptional performance in the 2015-16 Ranji season, he was picked up by the Delhi Daredevils in the 2015 IPL auction for a whopping Rs 2.6 crores making him the highest-earning uncapped player in the tournament.
Speaking on the occasion, Shreyas said: “It is my pleasure to be associated with CEAT that has always supported and boosted cricket in the country. I am looking forward to this longstanding relationship with CEAT and continuing to excel in the game, making many more great memories on the field.”
Meanwhile, commenting on the latest development, Anant Goenka, Managing Director, CEAT Ltd, said: “With IPL and CEAT Cricket Awards, we continue to believe in Cricket’s ever growing popularity. We are delighted to have Shreyas Iyer on board, representing our brand across all formats of cricket. We welcome him to the CEAT family and hope that he continues to succeed on and off the field.”