Half a million Indian visitors expected Down Under for T20 World Cup
MUMBAI: Australia, host nation of the ICC T20 World Cups, expects half a million Indian visitors to travel to the host nation for the matches.
Australia hosted about 100,000 international visitors during the ICC Cricket World Cup 2015, said a statement from Tourism Australia. The tourism body has now planned a campaign aimed at attracting a record number of visitors for the twin World Cups.
Australia's Minister for Tourism, Simon Birmingham recently announced additional funding of 5 million Australian dollars for Tourism Australia to promote the upcoming ICC T20 Cricket World Cup to fans in India.
"ICC has appointed five Official Ticketing Agents and two sub-agents, including Bharat Army, Gainwell Sports, Fanatic Sports, Sports Konnect, Cutting Edge, PickYourTrail, and Medallin Sports to sell cricket packages in India," stated the Tourism Australia press release.
The women's tournament will kick off on February 21 when Australia take on India at Sydney Showground Stadium, with the final to be held on March 8 - International Women's Day - at the Melbourne Cricket Ground.
The men's tournament will run from October 18 to November 15, with the 45 matches expected to be broadcast to two billion people.
The two tournaments will be contested across eight host cities: Adelaide, Brisbane, Canberra, Geelong, Hobart, Melbourne, Perth and Sydney.
"India is currently the fastest growing inbound market for Tourism Australia with five consecutive years of double-digit growth. The 2020 arrivals goal of 300,000 Indian visitors was achieved in December 2017, three years ahead of target date," said the release.